In the coming years, Superyacht owners are likely to change in a number of ways as new generations enter the market and societal values shift. Here are some potential changes we might see:
As more and more millennials and Gen Z individuals come of age and enter the workforce, the Superyacht market is likely to see a shift in demographics. Younger generations tend to have different values and priorities than older generations, which could translate to a shift in the types of experiences and amenities that Superyacht owners are looking for.
Emphasis on sustainability:
With climate change and environmental concerns at the forefront of many people’s minds, Superyacht owners are likely to place a greater emphasis on sustainability and eco-friendliness in the coming years. We may see more Superyachts designed with sustainable materials, as well as a greater focus on reducing carbon emissions and waste.
As technology continues to advance at a rapid pace, Superyacht owners are likely to become more tech-savvy and demand increasingly advanced technological features on their vessels. This could include things like advanced navigation and communication systems, as well as cutting-edge entertainment options.
Changing travel patterns:
In the wake of the COVID-19 pandemic, travel patterns have shifted dramatically. It’s possible that Superyacht owners will seek out more secluded, off-the-beaten-path destinations, as well as a greater emphasis on privacy and security.
Overall, the Superyacht market is likely to continue evolving as new generations enter the market and societal values shift. While it’s impossible to predict exactly how things will change, it’s clear that Superyacht owners will demand increasingly advanced technology and amenities, while also placing a greater emphasis on sustainability and privacy.
What are your thoughts on how Generation Z will change the Superyacht market?